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BCO122 ORAL COMMUNICATION SKILLS (4 ECTS) Task briefs & rubrics

Task One

Summative evaluation assessment: Individual Oral Presentation Portfolio 60%:

• This is an individual presentation to be given with accompanying slides in class and an outline that you will submit before you present.

• Your presentation will last between 8-10 minutes including a Q&A session. Aim to speak for 8 minutes and the Q&A will consist of 2-3 questions and last

approx. 2 minutes. You will take any questions from both the lecturer and your classmates.

• The topic of your presentation must be business related on a topic of your choice. The context could be on industry/technology trends, or on a specific

company, for example, in sports management, with current and future projections, or, on an aspect of international trade, and so on. The more specific

the topic, the better – this will help you focus on your purpose and line of argument. Bear in mind you only have 8 minutes to speak so if you choose a

broader topic, you will end up dealing with it only superficially.

• Delivery Skills: you will be assessed on presentation skills including effective presentation techniques for public speaking such as rhetorical and

persuasive devices studied on the course, non-verbal language, appropriate use of voice, and the Q&A session – see also the rubrics in the table on the

final page of this document.

• The Table of Contents in your presentation will be the aim(s) or purpose of your talk. These need to be concisely set out in a slide, detailed in your

outline and explained at the start of your presentation.

• You should submit your presentation slides in pdf format, together with an outline document including key points, notes and your bibliography.

Formalities:

• Instructions for accompanying documents:

1. Presentation outline 800 words with a Bibliography (10% of the total presentation mark)

• In the outline, the cover page (including your name, year, the date and course title), Table of Contents and References are excluded of the

total wordcount.

• Font: Arial 12,5 pts.

• Text alignment: Justified.

• Cover page: include your full name, year, course title, and submission date

• The in-text References and the Bibliography in the outline have to be in Harvard’s citation style.

2. Visual Aids/your slides must be uploaded to Turnitin as a pdf prior to the presentation (10% of the total presentation mark)

• Duration: 8-10 minutes including two-three questions.

• Number of PPT slides: approx. 8-10 slides

• Recommended font for slides: Georgia 20 (or Arial/Calibri), 20 pts plus for main body text; Helvetica Neue or similar for headings of 40 pts or

more. Keep use of italics to a minimum.

• Text alignment: justified (for bullet points) or centered (for headings), depending on slide design

• In the slides, keep text to a minimum with a maximum of 5-6 points per slide and approx. 6-7 words per line, except for the references at the

end. Your references, for example, authors, quotes, and sources for data you refer to in your presentation need to be in Harvard’s citation

style.

Submission: Week 5 – submit your outline and slides via Moodle (Turnitin) by 23:00h on Sunday 27th February 2022.

NB: presentations will be given in class either (week 6) on Friday 4th March 2022 or, (week 7) Friday 11th March 2022, depending on the number of students in
class and the day your lecturer assigns you.

Weight: This presentation task accounts for 60% of your total grade for this subject. You will receive an individual mark for this task.

This presentation task assesses the following learning outcomes:

• Outcome 1: understand the differences between verbal and nonverbal communication and how to use each effectively, being aware of the influence of

each on effective communication;

• Outcome 2: demonstrate the ability to research, organize, prepare and deliver individual oral presentations;

• Outcome 3: create effective visual aids that will enhance oral presentations.

Task Two

Summative evaluation assessment: written exam on oral communication 40%:

• This paper-based written exam will be held in class on the last day of the course.

• Duration: the exam will last approximately 120 minutes.

• Questions will be based on all topics from the course and will include evaluating a case study, some open questions about course contents, including a

question regarding your mid-term presentation.

• For exam criteria, please see the rubrics set out in the table on the final page of this document.

Formalities:

Date of exam: week 13, Friday 6th May, held either between 08.00-10.55h, or between 11.05-14.00h.

Weight: This exam accounts for 40% of your total grade for this subject.

The exam assesses the following learning outcomes:

• Outcome 1: understand the differences between verbal and nonverbal communication and how to use each effectively, being aware of the influence of

each on effective communication;

• Outcome 2: apply acquired skills of effective oral communication in different settings such as for solving problems in groups and giving effective

speeches at meetings.

Rubrics (descriptors and weightings have been adapted according to the Task).

Exceptional 90-100 Good 80-89 Fair 70-79 Marginal fail 60-69

Knowledge &
Understanding

(20%)

Student demonstrates
excellent understanding of
key concepts and uses
specific vocabulary in an
entirely appropriate
manner.

Student demonstrates
good understanding of the
task, mentions some
relevant concepts and
demonstrates use of
specific vocabulary.

Student understands the
task and provides minimum
theory and/or some use of
relevant vocabulary.

Student understands the task
and attempts to answer the
question but does not
mention key concepts or uses
minimum amount of relevant
vocabulary.

Application (20%) Student applies fully
relevant knowledge from
topics delivered in class.

Student applies mostly
relevant knowledge from
topics delivered in class.

Student applies some
relevant knowledge from
topics delivered in class.
Some misunderstanding
may be evident.

Student applies little relevant
knowledge from topics
delivered in class.
Misunderstandings are
evident.

Critical Thinking
(20%)

Student critically assesses
in excellent ways, drawing
outstanding conclusions
from relevant authors, data
and references.

Student critically assesses
in appropriate ways,
drawing conclusions from
relevant authors, data and
references.

Student provides some
insights but deals with the
topic somewhat
superficially. Some
references and data may
not be relevant or reliable.

Student offers few or no
critical insights, does not
refer to appropriate authors
or data, and/or does not
provide valid, reliable
sources.

Communication
(40%)

Student communicates
their ideas extremely
clearly and concisely,
employing a wide range of
appropriate presentation
techniques; uses non-
verbal language and voice
highly effectively when
speaking; deals with
challenging questions
effectively and respects
speaking time; checks word
count, grammar and
spelling in documents such
as slides. Student uses
suitable visuals that
enhance their message
effectively.

Student communicates
their ideas clearly and
concisely, employing a
range of appropriate
presentation techniques;
uses appropriate non-
verbal language and voice
when speaking; deals with
questions effectively in
Q&A and respects speaking
time; checks word count,
grammar and spelling in
documents such as slides.
Student uses suitable
visuals that match their
message appropriately.

Student communicates
ideas with some clarity and
conciseness, employing
some presentation
techniques; uses mostly
appropriate non-verbal
language/voice; answers
most questions effectively
but with some hesitation.
Their presentation may be
slightly over/under the
speaking time or
wordcount limit. Some
misspelling or errors may
be evident in documents
such as slides. Student uses
visuals that mostly match
their message.

Student communicates their
ideas somewhat unclearly
and inconcisely and employs
few presentation techniques.
Inappropriate use of non-
verbal language and/or voice
are evident when presenting.
Deals with questions
ineffectively in Q&A. Does
not reach or exceeds
speaking time. Student goes
significantly under or over
the wordcount and language
and misspelling errors are
evident in documents such as
slides. Student uses some
inappropriate visuals.