Assigned Readings:Chapter 15. Business and Intellectual Property Law.Initial Postings: Read and reflect on the assigned readings for the week. Then post what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding in each assigned textbook chapter.Your initial post should be based upon the assigned reading for the week, so the textbook should be a source listed in your reference section and cited within the body of the text. Other sources are not required but feel free to use them if they aid in your discussion.Also, provide a graduate-level response to each of the following questions:
- What are the requirements to obtain a trademark? What federal acts regulate obtaining trademarks?
- Explain the differences in patents, copyrights, and trademarks, including the length of each and examples of each.
[Your post must be substantive and demonstrate insight gained from the course material. Postings must be in the student’s own words – do not provide quotes!]
Authors: Marianne M. Jennings
Publication Date: 2021-01-01
Edition: 12th Edition